Cameron Peters Floral Design: Love for Flowers and the Community Never Withers

Flowers are an important piece to any event. Cameron Peters wanted to share her passion and knowledge of floral design with her community. By opening her own shop, she could do just that.

The local charm and atmosphere of Phoenixville allowed Cameron Peters Floral Design flourish as the area’s go-to floral destination for any occasion.

In the heart of the town’s historic business district, the store offers specialty floral services for weddings, proms, funerals and sympathies, corporate events, gift baskets, and more. Cameron Peters offers same-day and wide scale delivery to location across Chester County.

Along with flower sales, the store carries local products from businesses across the Chester County area, such as Moulton Garden Bon Bons.

Peters, owner and operator, moved into the vacant Bridge Street storefront in 2017 on a whim.

“My husband drove down Bridge Street one day and he came home and said, ‘We’re opening a store,” Peters said. “It was probably a 20-year thought process, like someday I want to open my own store.” 

Peters has always had a passion for flowers, and has worked in many smaller mom-and-pop shops before opening her own business.

When the store was being furnished and put together, they were transparent about the opening process; inviting people to pop in and learn what was going on. This, to Peters, was a way for her to open up to the community in a unique way.

“I’ve had a couple customers since before we opened,” Peters said. “As soon as I started getting product in, they were here looking for stuff.”

Peters’ customers notice that her flowers last longer than most from other shops. This attributes to Peters keeping her product at room temperature rather than in a cooler. She says this is the optimal way to do it. This way, it is easier to detect problems with flowers as they mature.

Peters is currently the only employee in the store, except for her husband coming in to help occasionally.

“Right now, I’m handling everything from ordering, processing, taking the order, making it, delivering it, and making sure it gets there,” Peters said. “I don’t mind, but it’s a lot.”

Peters said they’re considering bringing in more people to help out with delivery or hire a service to make the process easier. She is also looking to expand in terms of store space. If she could, she would love to stay on Bridge Street in either direction.

Being in Phoenixville and Chester County has been great for business, as well as fueling her passion for people. The store is a member of a local chamber of commerce and business alliance; allowing her to reach out to the community.

“This town is phenomenal,” Peters said. “Part of being in Phoenixville is that it’s a community. There’s always something going on here!”